Free US shipping · Lifetime warranty · Made in USA
TheFaceTub
Where beauty
meets wellness
Woman using The FaceTub
Oprah Daily Self-Care Award
Best At-Home Facial 2026
★★★★★A daily ritual across 40+ countries and counting
Breathable facial immersion

The cold plunge,
perfected for your face.

Daily nervous system training and a complexion reset in minutes, using a reflex your body already understands.

As Seen In
The FaceTub with breathing attachment
A smarter way to harness the dive reflex

Most cold plunges make you hold your breath. This one doesn’t.

The result?
A uniquely effective tool for nervous-system regulation, cognitive clarity, and skin complexion.

The science

What happens when you go under.

Four things happen in a single 30 to 120 second session.

01
The vagus nerve

Your body’s built-in off switch.

Your face
Starts here
Cold water hits the nerves around your eyes, nose and forehead.
Brainstem
The signal is relayed to your brainstem.
Vagus nerve
Carries a calming signal down through your body.
Heart + lungs
Heart rate slows. Breathing steadies.
Gut
Rest-and-digest mode switches on.

The vagus nerve is the main line of your parasympathetic nervous system, the rest-and-digest mode that counters stress.

Cold on your face is one of the simplest ways to engage it.
02
The dive reflex

Face in. Heart rate down.

RestingFace in
More beats, closer togetherFewer, slower

That signal triggers the mammalian dive reflex, an ancient survival response that slows your heart rate the moment cold water meets your face.

The FaceTub lets you hold that state for 30 to 120 seconds.
Heart-rate trace is illustrative.
03
Deep breathing

You stay submerged. You keep breathing.

The FaceTub breathing attachment clicked into the basin
Bowl of ice water
Breath held, then a gasp. You surface.
The FaceTub
Slow, steady breaths the whole time.
0s30s60s90s120s

The breathing attachment adds gentle resistance that naturally slows each breath, so oxygen keeps flowing and you can stay under longer.

Longer under means more from every session.
04
Radiant skin

The glow comes after the cold.

Blood flow to your skin
Cold · vessels narrow
Rewarm · flow returns
Face in- - baselineGlow

Cold briefly narrows blood vessels, which helps reduce the look of redness and puffiness. As you warm back up, blood flow returns and skin looks fresh, smooth and bright.

A fresh base before makeup.
One session
01
Signal
02
Slow down
03
Breathe
04
Glow
All in a few minutes a day.
Meet the kit ↓
The Full Kit

The FaceTub

The FaceTub Full Kit
The FaceTub basin
Breathing attachment
Nose clip
Free US shippingLifetime warrantyMade in USA
★★★★★

“I’ve been cold plunging for over a decade. This lets me ‘cold-plunge’ in two minutes.”

Dillon B. · Verified Buyer
More from real customers
★★★★★
Instant mood reset
“This has become my go-to when I’m overwhelmed or feel anxious. Even a minute-long session calms me down and resets my mood.”
Elise G. · Verified Buyer
★★★★★
A quick pick-me-up
“My first experience with cold therapy. Bottom line, it makes me feel great. A quick energy boost. Love it.”
Brandon F. · Verified Buyer
★★★★★
Inflammation relief
“This has made a big difference for my skin inflammation in the morning. Nothing else has ever worked this well.”
Violet M. · Verified Buyer
★★★★★
Visible difference
“Once my face warms back up I can visibly see a difference in my skin.”
Shae S. · Verified Buyer
After every session

What you’ll notice.

Radiant-looking skin
Skin
Radiant-looking skin
Less puffiness and redness, then a fresh, smooth glow before makeup.
Using The FaceTub
Body
A calmer nervous system
Steady breathing and cold immersion, nudging your body toward rest mode.
Man in a calm space
Mind
A clearer mind
Melt away stress, leaving your mind clear and your energy relaxed and natural.
The ritual

Morning or night.

1
Fill
Water to the line, plus a cup of ice
2
Click in
Attach the breathing piece
3
Breathe
Submerge and breathe slowly
4
Rise
Come up after 30–120 seconds
Start short and build from there.

It’s not just skincare. It’s daily training for your skin, body + mind.

Questions.

What is The FaceTub?+
A tool for facial cold immersion paired with deep breathing. Its breathing channel lets you stay submerged comfortably, longer than a bowl of ice water allows.
How long should I submerge?+
Start around 30 seconds, listen to your body and gradually build up your tolerance. While 2 minutes is the maximum recommended time, you don’t need to start there—go at your own pace.
Is it easy to clean?+
Cleaning The FaceTub is quick and effortless. Simply rinse it with water after use. For a deeper clean, you can use a mild soap or gentle cleanser to keep it fresh. After rinsing, wipe it down with a soft cloth or let it air dry completely before storing. For best results, store it in a cool, dry place when not in use.
Proudly made in the USA

Built here. Backed for life.

Every FaceTub is made in the USA to hold up to daily use for years, with a lifetime warranty.

Shop The FaceTub · $119
The FaceTub
Free US shipping · Lifetime warranty · Made in USA
TheFaceTub
Where beauty
meets wellness
Cart (0)Shop · $119
Woman using The FaceTub
Oprah Daily Self-Care Award
Best At-Home Facial 2026
★★★★★A daily ritual across 40+ countries and counting
Breathable facial immersion

The cold plunge,
perfected for your face.

Daily nervous system training and a complexion reset in minutes, using a reflex your body already understands.

Shop The FaceTub · $119
Free US shippingLifetime warrantyMade in USA
As Seen In
The FaceTub with breathing attachment
A smarter way to harness the dive reflex

Most cold plunges make you hold your breath. This one doesn’t.

The result?
A uniquely effective tool for nervous-system regulation, cognitive clarity, and skin complexion.

The science

What happens when you go under.

Four things happen in a single 30 to 120 second session.

01
The vagus nerve

Your body’s built-in off switch.

The vagus nerve is the main line of your parasympathetic nervous system, the rest-and-digest mode that counters stress.

Cold on your face is one of the simplest ways to engage it.
Your face
Starts here
Cold water hits the nerves around your eyes, nose and forehead.
Brainstem
The signal is relayed to your brainstem.
Vagus nerve
Carries a calming signal down through your body.
Heart + lungs
Heart rate slows. Breathing steadies.
Gut
Rest-and-digest mode switches on.
02
The dive reflex

Face in. Heart rate down.

That signal triggers the mammalian dive reflex, an ancient survival response that slows your heart rate the moment cold water meets your face.

The FaceTub lets you hold that state for 30 to 120 seconds.
RestingFace in
More beats, closer togetherFewer, slower
Heart-rate trace is illustrative.
03
Deep breathing

You stay submerged. You keep breathing.

The breathing attachment adds gentle resistance that naturally slows each breath, so oxygen keeps flowing and you can stay under longer.

Longer under means more from every session.
The FaceTub breathing attachment clicked into the basin
Bowl of ice water
Breath held, then a gasp. You surface.
The FaceTub
Slow, steady breaths the whole time.
0s30s60s90s120s
04
Radiant skin

The glow comes after the cold.

Cold briefly narrows blood vessels, which helps reduce the look of redness and puffiness. As you warm back up, blood flow returns and skin looks fresh, smooth and bright.

A fresh base before makeup.
Blood flow to your skin
Cold · vessels narrow
Rewarm · flow returns
Face in- - baselineGlow
One session
01
Signal
02
Slow down
03
Breathe
04
Glow
All in a few minutes a day.
Meet the kit ↓
The Full Kit

The FaceTub

★★★★★A daily ritual across 40+ countries and counting
In the box
The FaceTub basin
Breathing attachment
Nose clip
The FaceTub Full Kit
$119
Shop the Full Kit
Free US shippingLifetime warrantyMade in USA
★★★★★

“I’ve been cold plunging for over a decade. This lets me ‘cold-plunge’ in two minutes.”

Dillon B. · Verified Buyer
★★★★★
Instant mood reset
“This has become my go-to when I’m overwhelmed or feel anxious. Even a minute-long session calms me down and resets my mood.”
Elise G. · Verified Buyer
★★★★★
A quick pick-me-up
“My first experience with cold therapy. Bottom line, it makes me feel great. A quick energy boost. Love it.”
Brandon F. · Verified Buyer
★★★★★
Inflammation relief
“This has made a big difference for my skin inflammation in the morning. Nothing else has ever worked this well.”
Violet M. · Verified Buyer
★★★★★
Visible difference
“Once my face warms back up I can visibly see a difference in my skin.”
Shae S. · Verified Buyer
After every session

What you’ll notice.

Radiant-looking skin
Skin
Radiant-looking skin
Less puffiness and redness, then a fresh, smooth glow before makeup.
Using The FaceTub
Body
A calmer nervous system
Steady breathing and cold immersion, nudging your body toward rest mode.
Man in a calm space
Mind
A clearer mind
Melt away stress, leaving your mind clear and your energy relaxed and natural.
The ritual

Morning or night.

It’s not just skincare. It’s daily training for your skin, body + mind.

1
Fill
Water to the line, plus a cup of ice
2
Click in
Attach the breathing piece
3
Breathe
Submerge and breathe slowly
4
Rise
Come up after 30–120 seconds
Start short and build from there.

Questions.

What is The FaceTub?+
A tool for facial cold immersion paired with deep breathing. Its breathing channel lets you stay submerged comfortably, longer than a bowl of ice water allows.
How long should I submerge?+
Start around 30 seconds, listen to your body and gradually build up your tolerance. While 2 minutes is the maximum recommended time, you don’t need to start there—go at your own pace.
Is it easy to clean?+
Cleaning The FaceTub is quick and effortless. Simply rinse it with water after use. For a deeper clean, you can use a mild soap or gentle cleanser to keep it fresh. After rinsing, wipe it down with a soft cloth or let it air dry completely before storing. For best results, store it in a cool, dry place when not in use.

Still curious? Email support@thefacetub.com.

Proudly made in the USA

Built here. Backed for life.

Every FaceTub is made in the USA to hold up to daily use for years, with a lifetime warranty.

Shop The FaceTub · $119
Free US shipping · Lifetime warranty
The FaceTub
Free US shippingLifetime warranty